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Why We Buy Cars Look At The Big Picture When Hiring People

Why We Buy Cars Look At The Big Picture When Hiring Candidates

Updated
September 26, 2025
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Summary:

  • That is why the company started making use of one-way video software Wamly to invite all candidates to complete an interview.
  • We Buy Cars’ general manager for marketing and HR believes CVs don’t give an accurate impression of a candidate.
  • Why We Buy Cars not only rely on CVs when hiring.
  • Within two years, We Buy Cars grew its staff from 1000 to 2000 employees.

Why We Don't Just Look At CVs

When pre-owned car sales platform, We Buy Cars, started hiring additional employees following the hard lockdown in South Africa, it decided to no longer solely make use of CVs.

Because, as We Buy Cars’ general manager for marketing and HR, Rikus Blomerus, explains, while someone’s CV doesn’t look right, they might still make for incredible salespeople.

For example, Blomerus says that due to the Covid-19 pandemic, many people in the tourism industry lost their jobs, and when they were given the opportunity, they thrived in sales positions.

“Those are great success stories. And it's people that didn’t necessarily have the necessary experience,” he says.

Digital Insurance Company Achieved A Strong 152% ROI With Wamly

We Buy Cars started making use of one-way video software Wamly to make hires where all potential applicants were sent a link to complete a video interview without an interview panel being present.

Once completed, We Buy Cars’ hiring teams could review the videos - reviewing as many as 30 interviews in an hour - and they could invite finalists for a final round of interviews.

“All of a sudden, candidates had an opportunity to really sell themselves, which they would never have been able to do if they weren’t invited for an interview.”

“And because of that, we got great talent.”

How to Provide A Warm Welcome to New Employees What the future of hiring will look like?

Within two years, WeBuyCars hired an additional 1000 employees - doubling their workforce.

Wamly has been found to save companies as much as 80% of the time they would’ve spent on hiring. And Blomerus says because of the software, they started inviting people for interviews they wouldn’t typically have.

“There are so many companies out there that you can just send your CV to someone who can make your CV professional and so forth. But I don't think the CV tells you the story of the person,” he adds.

“So that's why with Wamly’s interview, we really get the feeling of that person. We already get that first interaction.”

Now that you know why We Buy Cars not only rely on CVs when hiring, and if one-way video interview software can help We Buy Cars hire better people, just imagine what it can do for your recruitment process. So, create your free Wamly account today, experience first-hand how this platform can also save you time and money.

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